Turning our vision into reality:

Making EVs Accessible

For Everyone, Everywhere

IRP Systems delivers innovative
high-performance e-powertrain systems

Evver, our wide product portfolio serves a variety of e-mobility platforms, making electric mobility accessible to everyone, everywhere.

Leveraging our breakthrough technology in control algorithms and powertrain design, our systems reach an unprecedented level of efficiency and performance, offering a unique driving experience and advanced functionality while being cost-effective.

Global Warming
Is Already Here...

With mobility accounting for about 10% of global CO2 emissions, we must reduce these emissions, NOW.

We are committed to electrifying mobility as quickly as possible. We provide hyper-efficient e-powertrains to maximize the energy usage and develop environmentally friendly solutions, such as magnet-less powertrains to protect nature.

...We Must Act Fast and At Scale

We address CO2 reduction in all aspects of the product lifecycle, from initial design throughout the product life-time. By adopting a hyper local supply chain system, we cut out huge amounts of unnecessary shipping pollution, thus seriously reducing CO2 emissions.

We keep exploring new ways to contribute to global efforts against climate change.

Working towards the UN’s SDG goals as part of our ESG policy:

Our DNA 

Innovate Freely

 

Execute Accurately

Core Values

Dare Every Challenge

Bringing new technologies to life and at scale requires creativity and fortitude. We succeed by working relentlessly to overcome every obstacle and solving seemingly impossible challenges.

Excel In Every Aspect

With over a decade of experience in both the aero and automotive industries,
delivering high levels of quality, safety, performance, and reliability has and always will be of our core DNA and of utmost importance.

Every Partnership Is Paramount

We become a true partner with our customers. We passionately leverage our expertise to empower them to grow and win over the market.

Everyone Makes An Impact

IRP's culture is built on interdisciplinary collaboration and the relentless pursuit of breakthroughs. Our vision is made possible by the combined efforts of our passionate individuals.

Timeline

2011

Moran and Paul found IRP, a developer of aerospace propulsion systems

Take-off! IRP is Founded

2013

Serial production of propulsion systems for aerospace applications begins

Serial Production Begins

2015

Development of the HMX control technology for RC cars is perfected. IRP’s Precise handling and controllability becomes a game-changer.

First HMX Technology

2017

Our RC car technology wins the world championship, twice!

World Champions

2017

Leveraging our aerospace technology and expertise for the automotive industry

Shifting To E-Mobility

2019

A new powertrain makes its debut in the Twizy: the Force 15

First Vehicle On The Road

2020

In the midst of Covid-19 outbreak, the company secures $17 million to expand its powertrain portfolio

Series B Announced

2021

IRP partners with Sona Comstar to develop a revolutionary magnet-less powertrain for urban mobility platforms

Signing A Partnership With Sona Comstar

2021

IRP and Bosch join forces for the industrialization and mass-production of Dynamic 6 controllers

Partnership with Bosch

2021

Expanding and growing globally with $31M from Samsung Venture and other investors

Series C Announced

2022

The first global office was inaugurated in Bangalore, India

Global Expansion

2023

A second global office is established in Barcelona

Global Expansion Continues

2023

IRP wins a 24H endurance race with its off-the-shelf Dynamic 6 controller

Winners of The 24H Endurance Race

2023

Serial production for Silence' 2 and 4 wheeler platforms begins

Serial Production with Silence Mobility

2024

Serial Production for various 3-wheeler platforms with Mahindra begins

Serial Production with Mahindra

Leadership Team

Moran Price

CEO & Co-Founder

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As CEO and co-founder, Moran’s leadership has transformed IRP into a global automotive supplier of innovative electric powertrain systems. Moran is driven by her vision to impact climate change by eliminating carbon emissions through the proliferation of electric vehicles that are accessible, fun to drive, and safe. Moran’s day-to-day activities center on scaling IRP’s business ever faster, reaching new regions before climate change is irreversible.

Moran got her first exposure to the automotive industry while working as a strategic planner at Intel and was fascinated by its ecosystem and dynamics. She has held leadership positions in global companies and start-ups. Moran has an Executive MBA from Kellogg School of Management at Northwestern University and a BSc in Electronic Engineering from Tel Aviv University.

Paul Price

CTO & Co-Founder

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As CTO and co-founder of IRP, Paul is solving the unsolvable problems of engineering and pushing the barriers of technology. Under his leadership, IRP’s interdisciplinary R&D and innovation teams take a holistic view of next-gen electric powertrains, delivering unmatched performance.

Paul’s passion for cars was fuelled by a childhood spent in racing go-karts and rebuilding vehicles with his father. Over the last 25 years Paul invented breakthrough solutions for ignition, injection, actuation, control and electric drives. Paul held leadership positions in Elbit UAV systems and is a global expert in powertrain and propulsion systems. Paul holds a BSc in Computer Software Engineering and a BSc in Mechanical Engineering from the Technion – Israel Institute of Technology. 

Prof. Shmuel Ben Yaakov

Chief Innovation Officer

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Prof. Ben-Yaakov leads the company’s power electronics research and innovation and drives the development of the next-gen e-powertrains. 

Ben-Yaakov, Ph.D. from UCLA and a Life Fellow of IEEE, is one of the most recognized power electronics' experts in the world. He mentored thousands of engineers, published over 350 papers, holds 35 patents, and has 30K followers on his YouTube channel. He established the Power Electronics research center while serving as a professor at Ben Gurion University.

Amit Grauer

VP Business Development

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Amit leads the global business development and sales for IRP’s product portfolio. Amit built an order book of > $100M and a pipeline of leading customers around the world. Amit’s success is built on his commitment to customers and his focus on building long-term relationships.

Prior to IRP, Amit spent 20 years in different business development and R&D roles, forming partnerships with manufacturers and business partners in the US, Europe, and Asia. He holds a BSc and MSc in electronics engineering from Ben Gurion University.

Orit Levin

VP HR

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As VP of HR, Orit is focused on accelerating IRP’s global expansion while retaining the company’s DNA and culture. She vastly expanded the company’s skills and capabilities to support IRP’s business goals.

Orit has over 20 years of experience in HR roles in global Hi-Tech companies. She has lead HR Due Diligence processes, M&As and organizational changes. Orit holds an MA degree in organizational consulting and development, and is certified in mediation, coaching, and group facilitation.

Awards and recognition